Webinar: Media Reactions 2023: Battling the battleground

In a constantly evolving landscape, Media Reactions 2023 reveals where consumers are most receptive to advertising to help your media decisions.
09 August 2023
In a constantly evolving media landscape, Media Reactions 2023 reveals where consumers are most receptive to advertising to help your media decisions.
Gonca
Gonca
Bubani

Global Thought Leadership Director, Media

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There hasn’t been a quiet moment for media in the recent years, from the digital evolution to the most recent explosion of AI applications. As ever, it continues to be a dynamic time for media investment. 

Campaigns are seven times more impactful among a receptive audience – so you need to know which channels and platforms consumers prefer.

So how can you make informed media choices?

In this webinar, we will explore the evolving media landscape and reveal new findings from Media Reactions 2023, a global survey of around 16,000 consumers in 23 markets and 900 senior marketers. 

Register to find out:

  • how consumers and marketers perceive advertising platforms
  • the ranking of consumers’ most preferred media channels and brands
  • how perceptions of media channels and brands have changed
  • how to stay relevant in an evolving media landscape

Don’t miss out: Wednesday, September 6

Register now

Join us at 11AM EST. 

If you can’t make the date, register anyway and we’ll send the recording.

About Media Reactions 2023

Media Reactions is an annual study that provides a comprehensive overview of this evolving media landscape to help advertisers, media agencies and media owners navigate media decisions with a robust understanding of advertising attitudes. It reveals a global ranking of media channels and media brands based on both consumer and marketer preferences. With insights from around 16,000 consumers in 23 markets and 900 senior marketers globally, it provides a long-term perspective on what people expect from advertising environments.

 
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