Find out how to navigate the evolving media landscape, and which environments will work best for your ads.
Find out how the world’s most valuable global brands are accelerating growth.
Portraying people positively in advertising is a marketing imperative. Find out how to get inclusion and diversity right.
ExpertiseExplore the many areas where Kantar will help your organisation to succeed, through a deeper understanding of people.How we help you
IndustriesReceive dedicated solutions based on our deep industry knowledge.See what we do in your industry
InspirationRead our latest articles and reports, with expert perspectives, proprietary data, and thought-provoking insights.See more Inspiration
Build your brand with faster insights
Accelerate consumer understanding with Kantar Marketplace, a market research platform that combines agile research products, powerful analytics and deep brand-building expertise.Visit Kantar Marketplace
Global scale, local relevance
Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, across the world.See office locations
Find out where great ads thrive, with Media Reactions 2021... and insights from over 14,500 consumers and 900 marketers worldwide.
500 days after WHO first identified the COVID-19 virus in China, how are people around the world feeling?
How behavioural science in market research can help understand shifts in consumer behaviour and what they mean for brands.
The pandemic isn’t over but already we can identify some of the new behaviours that will outlast lockdown.
Careers at Kantar
Would you like to uncover fascinating insights, within a global company that leads the way in human understanding? At Kantar you can join 28,000 colleagues who help do that, every day.Join us